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    Think Big. Aim Small.

    Aiming small may seem counterintuitive in a world of Play-Off games, New York Times Best Seller lists, and Zagat’s reviews. Our society continually seeks to identify the best of the best. In fact the web is full of listicles gone viral — 10 Quick Ways to Simplify Your Life, 7 Most Annoying Habits of Air Travelers, 21 Funniest Cat Videos — which serve to underscore that what you do isn’t valuable unless it is acknowledged by a million likes. But there’s a cheat in that tenet; it’s impossible to connect meaningfully with millions. I can’t look into the eyes of a million people and see them deeply. I can’t have the divinity of my nature recognize the divinity of theirs. It’s not possible. I am…

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