As much as we strive to be unaffected by the opinions of others, most people do care what other people think. We are social creatures, and mutual acceptance is an integral part of society. As it happens, we are everybody else’s other people. Whether we want to acknowledge it or not, we have power in the lives of those around us. Our friends, coworkers, and family all care to greater or lesser degrees what we think. If you are still balking at this idea, consider the power of social media to influence. An entire industry has grown up around the ability of social media (i.e., our opinions) to influence others. Shares and…